Creative Factory
The Clock Building is a magnificent icon for Eindhoven. It is built as factory by Philips Electronics in 1928/1929. After having been used for years as office space by Philips, the building now transforms back to its original function: a factory.This time no series production. Trudo turned the building into a creative factory. Architects, designers, musicians, photographers, creative consultants: a colourful aggregation of creative talent took over this icon of the city Eindhoven.
The building has been split into units of various proportions. They all share one common feature though. Huge window openings with delicate metal frames. The light that enters the building gives unity to the diversity of interiors.
I photographed numerous interiors of the Clock Building to give insight in the new use of the building. The transformation of the Clock Building is a starting point in the transformation of the city district Strijp-S, a new centre for the city of Eindhoven.
The pictured companies are from left to right: Architectuurcentrum Eindhoven, Little Mountain, Keukenconfessies (2x), Desque, FuturOn.net, De Boekenmakers, studio-OOK, Scherpontwerp, Lady Penelope, Dikgedrukt en PopEI
Pac Man LACK Hack
One of the most popular IKEA products is the LACK coffee table. It is so cheap, it must be hollow.I opened the tables, I built in a retro TV computer game by Jakks and added real arcade controls to this game. This way the TV game has a longer life and the Ikea LACK is no longer the boring classic every household owns.
Thanks to Lara Verlaat for Playin Pac-Man.
Low Bandwith
When the design of Retro Space was finished, we needed a matching website.Because of the presumption that Retro Space could become a hit on the internet, we tried to make the website as small as possible. We did not want the website to crash on bandwidth problems.
Matching the style of the retro games, the website is designed in pixel art. All elements except some product shots are GIF images in 4 colours. It's just like the early years of internet when bandwidth was scarce.
Little Mermaid
When we visited Copenhagen, I was surprised by the complex metro map for the very small network. It should be possible to draw a map easier to understand and graphically more appealing to visitors.I designed a new metro map that shows the relation with the city. It combines all trains with different schedules on similar routes to bring back overview.
Autonomous work
Cinderella
While doing a creative portfolio course at the CKE in Eindhoven I worked on a new interpretation of the story of Cinderella.Thanks to model Christine Nabuurs, to Jeroen Roxs for the workshop location, and to John Körmeling for using his veranda.
Fake Wanders
The lamp is a joke. I had no space to place the Big Shadow Lamp by Marcel Wanders. I also liked the idea of the Fake Lamp by Sophie Krier, but not its shape. I mixed them and created the Fake Wanders. Definitely not for sale.
Blue Envelope
The Dutch Tax Administration feels like a family business. The atmosphere is open and relaxed. The organization is responsible for the total financial administration of The Netherlands Ltd. Dutch citizens expect professional civil servants. The office at the Quintax location in Apeldoorn expresses the two faces of the Dutch Tax Administration. The building looks severe and mimics the impregnability of Fort Knox. But internal, the building is totally transparent. Walls are exceptions, and voids open the floors to improve contact between employees.At JHK Architects, I was responsible for the concept of the building. I also worked out most of the technical details.